Secrets of fabulous property photography

Date Published 12 October 2020

Is your home ready for its close-up?

When you decide to put your home on the market, you'll probably be wondering how to best prepare it for those crucial viewings. However, the important work starts before that first knock on the door – you have to pique the interest of potential buyers to get them to set foot inside your property in the first place. But how do you do that?

We all know that a picture speaks a thousand words, so it's no surprise that a well-staged photoshoot can make all the difference when it comes to marketing your property. While you might be tempted to leave the details to your photographer on the day, you should set the scene for success if you want to achieve the best results.

After all, if your house is already clean and well dressed, you'll get those perfect, brochure-worthy pictures first time round – without the delays and stress caused by moving furniture and hiding clutter during the shoot.

Not sure where to begin? Imagine you're hosting a VIP for a few days – how would you make a good impression? You might consider vacuuming dog hair from the carpet, and ensure fresh-baked goods are ready to greet your visitor in the kitchen. You could air the guest room, polish furniture, press a new bedspread, and hang fluffy white towels in the bathroom. Keeping this idea in mind will help you decide which areas of your home need attention so that you can attract the real VIPs – viewers, and ultimately, a buyer.

Other considerations that could influence your photoshoot include the season, your property's orientation, and how light moves through your home. If that checklist feels a little daunting, we are here to help! At Ashdown Marks we pride ourselves on using a team of tried-and-tested professionals who will showcase your home and the lifestyle it offers to its absolute best. Call us for a chat on 020 7589 3353 or email Edward at edward@ashdownmarks.co.uk to learn how we can make your property picture-perfect.